Websites for countertop fabricators, showrooms & installers

Turn more website visits into countertop leads.

Give homeowners, contractors, and designers a better way to explore your work, browse the surfaces you carry, and request an estimate.

No obligation. Practical recommendations for your actual business.

  • 01 Custom to your shop
  • 02 Mobile-first catalog
  • 03 Managed product updates

catalog.forgewebdesigns.com / catalog

FORGE CATALOG STUDIO
Catalog   How it works   Pricing
Start my build

Live catalog demo

Browse every
surface in one place.

All surfacesQuartzNatural stonePorcelain

Agglomerate Marble

Arizona Tile · Marble

Sensa Taj Mahal

Cosentino · Natural stone

Black Rock

Caesarstone · Quartz
NW STONE
AGGLOMERATE MARBLE Real products.
Easy to explore.
Built around how people shop Brands. Colors. Projects. Estimates.

Built specifically for businesses that sell surfaces, craftsmanship, and trust.

QuartzGranitePorcelainNatural stone

Does this sound familiar?

Your work earns confidence.
Your website should too.

A countertop website should do more than prove you exist. It should help a visitor picture the project, find the right material, and take the next step.

01

Products are hard to explore

Customers bounce between vendor sites, PDFs, and disconnected sample pages.

02

The site undersells the work

Your fabrication is precise. An aging website makes the business feel less capable.

03

Estimate forms create friction

Generic forms collect too little context—or ask so much that visitors abandon them.

04

Updates become another job

New colors, discontinued lines, and missing images quietly make the catalog stale.

A better sales tool

What changes when your website is built for countertops?

Slide the comparison to see the difference between a basic brochure site and a customer journey designed around choosing a surface.

Customer journey audit 3 / 8

A typical countertop website

  • × PDF links to vendor catalogs
  • × Generic “contact us” form
  • × Small, dated project gallery
  • × Frustrating mobile navigation
  • × Updates happen “when there's time”

Try the experience

Help customers find the right surface—without sending them away.

Try a focused preview using real products from the Forge catalog, then open the complete 600+ surface experience when you are ready.

Explore the full live catalog
BRANDS YOUR CUSTOMERS RECOGNIZE

Bring every line you carry into one clear browsing experience.

OUR SURFACES

Made to be lived with.

18 surfaces

18 examples from a 600+ surface catalog: structured attributes, brand-aware browsing, and individual product paths—built to help a customer move from inspiration to an estimate. Explore the complete live catalog ↗

Business outcomes

Built to help your countertop business grow.

Not “more features” for their own sake. A clearer path from local search to the showroom, phone call, or estimate request.

Show me what mine could do
01

Generate better inquiries

Collect useful project context and guide serious visitors toward the right next step.

02

Present more of what you sell

Bring your materials, brands, colors, and collections into one organized experience.

03

Build local confidence

Connect your projects, reviews, service areas, fabrication process, and team into a credible story.

04

Spend less time maintaining it

Let Forge help manage vendor data and product changes while you run the shop.

The whole customer journey

Everything a modern countertop website needs.

01

Product catalog

Browse by material, brand, color, finish, or collection.

02

Project gallery

Show kitchens, bathrooms, commercial work, and specialty installations.

03

Estimate requests

Collect project type, timeline, material interest, and the right contact details.

PORTLAND
04

Service-area pages

Build useful local pages for the cities and regions your shop serves.

BRAND 01BRAND 02BRAND 03BRAND 04
05

Brand pages

Show the manufacturers and product lines your team knows and carries.

Morpheus surface from the live Forge catalog
06

Ongoing management

Keep products, imagery, content, and business details current.

Straightforward by design

You run the shop.
Forge handles the website.

Direct communication, a defined scope, and no mystery about what happens next.

  1. 01
    We review your business

    What you fabricate, who you serve, the brands you carry, and how inquiries work today.

  2. 02
    We plan the right system

    You get the recommended structure, catalog approach, functionality, scope, and price.

  3. 03
    We design and build it

    Forge handles the website, content organization, and responsive experience.

  4. 04
    We launch and support it

    After launch, Forge can keep your catalog and website current as the business changes.

Specialist, not a pitch team

Built by someone who understands product-heavy websites.

Forge is a small web design and engineering studio in Portland, Oregon. You work directly with the person planning and building your site—not an account manager relaying notes to a template team.

01600+

Real surfaces organized and filtered in the working Forge catalog.

027+ brands

Vendor products presented in one coherent browsing experience.

03Custom-built

Designed around your sales process—not reshaped to fit a theme.

04Direct access

Talk to the person making the decisions and writing the code.

Questions, answered

Before you reach out.

Still unsure? Call 971-286-3432 and talk directly with Forge.

01 Do you only work with countertop companies? +

Forge specializes in countertop and other product-heavy businesses. That focus helps us plan around materials, brands, galleries, service areas, and estimate requests instead of forcing your business into a generic agency template.

02 Can you add the brands and colors we carry? +

Yes. Your catalog can be organized around the exact brands, materials, colors, finishes, and collections you offer. Forge can also help manage product changes as vendor collections evolve.

03 Can you replace our existing website? +

Yes. We can replace an outdated site while preserving useful content, important URLs, and business information where appropriate. Your free plan will identify what is worth keeping and what should change.

04 Will we be able to make changes? +

Yes. But you don't have to. Your team can make agreed-upon changes, or Forge can handle ongoing product and content updates for you which is more typical.

05 Can you help us show up in Google? +

Your site can be structured for local search, service-area pages, product content, technical performance, and conversion tracking. No honest agency can guarantee rankings or a specific number of leads.

06 Do you work outside Oregon? +

Yes. Forge is based in Portland, Oregon and works with countertop businesses throughout the United States.

Start with something useful

Get a free plan for a better countertop website.

Tell me a little about your business. I'll review your current site and send practical recommendations, not a generic sales pitch.

  • Current website review
  • Recommended pages & functionality
  • Product catalog recommendation
  • Clear scope and pricing
What happens next?

You'll hear directly from Devon within one business day. No mailing list. No obligation.

YOUR FREE WEBSITE PLAN

1 / 4
What best describes your business?

This helps me tailor the recommendations to how you sell.

Get my free website plan